MG ALBA To Sponsor Challenge Cup

Last updated : 28 May 2010 By Quens MAD

THE SFL have tied up a deal with MG

ALBA to
sponsor the Challenge Cup

for another year.

The Gaelic media station will again provide coverage of a semi-final and the final of the competition.

The deal will generate £100,000 to be split among the 30 league clubs.

SFL chief executive David Longmuir made the announcement at their AGM at Hampden - and also revealed the SFL are also set to announce a new deal to show footage of games on the internet.

Longmuir, pictured left with Airdrie and Ayr chairmen Jim Ballantyne and Lachlan Cameron, said: "ALBA are a community station and the quality of their programmes is really good. They do a good job for us.

"They will do the cup and a few more games in the First Division. In the next few weeks we will make a positive announcement concerning something with SFL TV which would be a web-based platform.

"We are assessing club footage we have got and looking at the best way of putting that on the website."

Longmuir also revealed they have modernised by ditching their committees and forming a new board. He said: "We made significant changes to the way we govern ourselves."

THE draw for the first round of the ALBA Challenge Cup, ties due July 24, is: North/East - Dunfermline v Arbroath, Peterhead v Montrose, Stirling v Falkirk, Elgin v Ross County, Raith v Cowdenbeath, Dundee v Alloa, East Fife v Brechin. Bye: Forfar. South/West - Partick v Clyde, Queen of South v Albion Rovers, Dumbarton v Morton, Airdrie Utd v Ayr, Stranraer v East Stirling, Stenhousemuir v Annan, Queen's Park v Livingston. Bye Berwick